Objective 1: A SWOT Analysis of GITA Germany and the impact (tech) ecosystem
[x] KR 1.1: One SWOT session is scheduled by June 30th —> LEAD: @Ulf Kanne
RESULTS of KR 1.1 Session: SWOT Analysis for Impact Investing
[x] KR 1.2: 3 core strengths & weaknesses are identified by July 7th
[x] KR 1.3: 3 core opportunities and threats are identified by July 7th
[x] KR 1.4: Interconnections between- and conclusions form KR1.2 & KR1.3 by August 24th
[RESULTS of KR 1.4 Session: SWOT + COMBINATIONS](https://www.notion.so/RESULTS-of-KR-1-4-Session-SWOT-COMBINATIONS-a1dc6279881349259007382b8d5912a9)
[x] KR 1.5: SWOT Analysis is shared and understood by all group leads by August 5th
Objective 2: A map of the ecosystem and its different actors
[x] KR 2.1: Overview of min. 7 identified actor profiles developed (e.g. investors, startups, scaleups, NGOs, public institutions etc.) by June 30th —> LEAD: @Melina Sanchez **@Joscha Raue
RESULTS of KR 2.1 Session: Overview of min. 7 identified actor profiles
[x] KR 2.2: Overview of X different investor-classes, incl. interests & 1-3 pain points per class is developed by July 7th
[x] KR 2.3: Overview of X different investment opportunity classes, incl. interests & 1-3 pain points per class is developed by July 14th
[x] KR 2.4: Overview of existing ecosystem builders (e.g. platforms, events, initiatives etc) is developed by July 14th by Aug 31st
[ ] KR 2.5: Epic/Story definition for an ecosystem mapping GITA product based on an enriched existing platform product (as discussed in MIMS call on Oct. 23rd) → LEAD: @Rene Wienholtz with help of Karen
Objective 3: A strategy draft to shape a more sexy image of the impact space
[x] KR 3.1: Analysis of current image and related problem/reasons is developed and shared by June 30th —> LEAD: @Rene Wienholtz
RESULTS of KR 3.1 Session: Analysis of current impact investing image and related problem/reasons
[x] KR 3.2: Definition of target personas & desired influence results (image positioning) for each persona type - 1st session held on July 23rd / next session TBD → LEAD: @Rene Wienholtz
RESULTS of KR3.2 Session: Definition of personas & desired influence results (image positioning)
[x] KR 3.3: Prioritization of the 3 most important personas for effects on the impact investing market by August 14th → LEAD: @Rene Wienholtz
RESULTS of KR3.3 Session: Prioritization of the 3 most important personas
[x] KR 3.4: Draft of a strategy for a sexy impact investing communication → LEAD: @Rene Wienholtz & @Elke Böcktiegel
[ ] KR 3.5: Create a 2-pager proposal for conference session add-ons with 3 catching topics/headlines in 3 different formats (keynotes, panels, interactive) → LEAD: @Elke Böcktiegel & @Felix Bennien
[ ] KR 3.6: Create a list of possible conferences suitable for addressing our target groups → LEAD: @Elke Böcktiegel & @Felix Bennien
[ ] KR 3.7: Do a market sounding of our conference track/add-on proposals with the conference organizers → LEAD: @Elke Böcktiegel & @Felix Bennien
[ ] KR 3.8: Find Podcast and see if there is a good fit to shre our "GITA on Ai"→ LEAD: @Ulf Kanne