Individuals:
Diversity, Creativity,
Out-of the box thinkers,
Intrinsic Motivation, Competence,
Networking
Product:
Long-term perspective
Risk Hedging Solution
Non-purely financially motivated investments
Purpose
Industry:
Very small size/small volume
No large organizations
Weak lobbying
Product:
Very few asset classes
Lack of impact understanding
Very low track-record
Timing:
Greta-Effect/Generation-Y/Z, public awareness
Technology:
More solutions
More scientific evidence
Market:
Blue Ocean,
Positive Image,
Virtue signalling required
Politics:
Regulatory
Market:
Damage to image from greenwashing
Impact vs. Financials Trade-Off
Communication:
Challenging explanations
Accessibility: Peoples lack of capital & education
Strategic Recommendations from SWOT Combinations
Obstacles: