PeopleMatter logo.

https://www.linkedin.com/in/bradmcclelland/details/experience/ Cell Phone Repair

Transcript (basic format) How I Started Podcast - Interview with Brad McClelland

Formatted Show Notes

LinkedIn Sample Post

Summary

In this episode of How I Started, host Andrew Kappel interviews Brad McClelland, founder of Revenue Force, a consulting firm specializing in RevOps and commercial maturity. Brad shares his unconventional career journey, from working at a tech startup, PeopleMatter, to leading sales at a cell phone repair franchise, and then transitioning into consulting for private equity-backed SaaS and services companies.

He discusses the power of mentorship, the importance of process optimization, and how his experience across B2B, B2C, consulting, and even robotics has shaped his approach to solving business challenges. The conversation also explores the trade-offs between full-time employees vs. contractors, the role of RevOps in scaling companies, and how private equity firms approach revenue growth strategies.

Takeaways

• Early exposure to executive leadership helped Brad develop business acumen quickly.
• Being part of an early-stage SaaS company provided insight into startup growth and sales enablement.
• Transitioning into B2C (franchises and repair services) offered a new perspective on operations and profitability.
• Private equity-backed companies prioritize process optimization and efficiency in revenue operations.
• Building RevOps functions from scratch requires strategic planning and deep understanding of systems like Salesforce and HubSpot.