Taylor Pearson: Branding and Blockchains
In our never-ending quest to try to make sense of the social media influencer world, we stumbled across the idea of a Naked Brand. If you would like an in-depth, historical media analysis that covers the evolution of branding over the past two millennia, and ends up helping you start to make sense of Logan Paul, you can click here. The author, David Perrell, also has a number of great posts on how the idea of a Naked Brand is changing sports, music, fashion, and even finance.
Data visualisation, from 1987 to today - The Economist
Experience a soccer game through crowd noise
Why Data Culture Matters - McKinsey
We're beginning to see a few recurring themes on data strategy, and this McKinsey piece captures a number of them. The most important is transitioning from using data as a backward-looking assessment tool to harnessing its predictive power to inform future decisions. The other is to imbue a data and analytics mindset across your entire organization.