— By QuadLaunch (Arpit M, Ayush, Nishant and Pawan)

Pharmacy Relay: You're Out of Luck in India

Let’s start with the reality: running a pharmacy in India isn’t easy.

Most of the 800,000+ pharmacies in the country still operate like it's 2005 - ledgers, manual inventory, daily supplier calls, and no real-time data. Pharmacists deal with stockouts because they don’t know what’s selling fast. They lose money on expired meds because there’s no alert system. Ordering is chaotic - multiple WhatsApp messages, price confusion, and unreliable delivery timelines.

The result? Poor patient experience, frustrated staff, and massive inefficiencies across the board.

This isn’t just an operational headache. It’s a broken supply chain at the last mile of healthcare. And that’s where a SaaS like eVitalRx comes in. By digitizing the pharmacy workflow from inventory management to supplier ordering to sales insights. We’re not just streamlining processes, we’re giving control back to the pharmacist.

This GTM strategy lays out how we tackle these pain points at scale — one pharmacy at a time.

Product Insights and Evaluation

The Mission, The Madness, and Everything In Between

The Mission, The Madness, and Everything In Between

Problem Statement

Problem Statement

Competitive Landscape & SWOT Analysis

Competitive Landscape & SWOT Analysis

Product Positioning, Features, and Roadmap

MOAT

Business Strategy & Analysis

The ICPs, The Buyer Personas, and Everything In Between

Pricing Strategy & Revenue Model

Customer Retention & Churn Reduction Strategy