A growing list of purpose-led, community-driven brands in sports, wellness, health, and outdoor/adventure.
https://airtable.com/app9T9LMDvGcPsd82/shr3b3cNFjMhRs8uD
Brand building is changing.
More people care about connection over campaigns.
Meaning over marketing.
Real people over perfect ads.
This is a living list of brands doing things differently. Not chasing attention, but building something that matters.
This isn’t just my list. It’s ours.
Got a brand we should add? → Submit one here
Want to chat, share feedback or partner? → DM me on Linkedin.
This project lives inside Redefine the Game: a platform for people building community-first, purpose-led brands in sports, wellness, and the outdoors.