https://www.linkedin.com/in/beatrice-lazzari/
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The purpose of this work is to lay the brand’s foundations, plan a pre-launch/post-launch strategy, and execute it.
The main objectives have been to find beta testers, grow the waiting list (+95 people), and establish a content strategy to roll out over time.
At launch, we’ll work primarily with newsletter sponsorships and micro-influencers, continue publishing social content, especially from the founder’s profile, and set up a blog.
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