Marketing Guild’s Mission & Scope


<aside> 💡 The Marketing Guild strengthens our network by making Threshold’s benefits easily understood and engaging stakeholders. We create compelling content, amplify the DAO’s activities and coordinate community resources.


Marketing Guild Committee

v2 — Commitments made by Marketing Guild Committee members

Guild Initiatives and Campaigns

Marketing Guild OKRs

Social Media HUB

Weekly Content Planning HUB

Sprints & Weekly Task

Newsletter - Threshold Time

MG Task Management

Event Planning HUB

Threshold Embassy

One Fern Between Two Keys

Admin HUB


Brand Assets

Threshold DAO Partner Guidelines

💜 Brand Personality Guide

Communication Guidelines

Copy Center

Design Templates


Long-Form Content

Content Brainstorming

Earned Content Pipeline

Product launch playbook

Meeting Agendas & Minutes

Committee Meeting Notes