Free Resources
- Clay University - This is a completely free series of courses on how to use Clay. It walks through the basics, as well as how to use the tool for inbound, outbound, and revops use cases. Highly recommend using it as a first step.
- N8N Courses - 2 courses (Beginner and Advanced) by N8N on how to think about building automations and how to use their tool. Knowing how to use N8N well translates to using many other tools, so I highly recommend checking this out.
- Brandon Charleson’s YouTube Channel - I truly think Brandon is one of the best GTMEs in the world right now. He goes deep on tools like Cursor, Replit, N8N, MCPs, and more. Well worth the watch.
- Eric Nowoslawski’s YouTube Channel - There’s nobody better to listen to than Eric when it comes to outbound. He works with companies whose products you likely use every day and is Clay’s largest user by volume. He has a ton of great advice on how to use tools like Clay to actually drive pipeline.
- Alex Lindahl’s Claymation Newsletter - Alex is the definition of a cracked GTME, and coincidentally works as one at Clay. His newsletter is the biggest in the GTME space and is full of incredible insights.
- Clay’s YouTube Channel - Another great resource for tutorials and workflow inspo.
Paid Resources
- GTM Engineer School - Run by Jared Waxman and Matteo Tittarelli. Paid cohort where you get group and 1 on 1 instruction from some of the top GTMEs in the space. $1,850 to join.
- Clay Bootcamp - the OG Clay course run by Nathan Lippi. Another great way to get 1 on 1 instruction to get better at Clay. You work to improve your skills at the tool, and then build a “dream project” at the end.