Brand Questionnaire

About this template


Personnel Info
Brand Information
Audience & Competitors
Aesthetic Principles
What’s Next?
Terms & Conditions


Organised Sections:
Our questionnaire is divided into clear sections, including “Brand Information,” “Target Audience and Competitors,” and “Aesthetic Principles,” ensuring a systematic approach to branding.

We’ve carefully crafted questions that help you understand your brand’s unique story, mission, and vision.

Audience Insights:
Gain valuable insights about your target audience, their pain points, and the competitive landscape.

Visual Identity:
Define your brand’s aesthetics with questions about personality style, color preferences, fonts, and design usage.

Client Preferences:
Share your likes, dislikes, and ideas to shape your brand’s visual identity.

Avoidance of Specifics:
Prevent misunderstandings by communicating elements or styles you want to avoid in your branding.

Tell us about brands or designs that inspire you, helping us create a visual identity aligned with your vision.

Strategic Insights:
Share your long-term goals and how you intend to use your visual identity for a brand that drives business objectives.


After purchasing my template, you will receive a PDF containing a link to the template. After opening the link, select duplicate at the top right of notion and the template should be available for you to edit and use in your Notion account.


Notion is a versatile and collaborative platform that offers the flexibility and tools needed to create, manage, and present brand questionnaires effectively. Its adaptability and features make it an excellent choice for beginners, professionals and teams looking to streamline their strategy process. Notion is also free to use for all.

Invest in your brand’s success with our Brand Questionnaire Template. Start building brands that truly reflects your client's business values and speaks to their target audiences. Make them stand out in today’s competitive marketplace while making a lasting impression.

If you have any questions, feel free to reach out via Notion or Email.

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