About

BBB is an acronym for Big, Bold, and Beautiful, BBB Fashion App is specially designed for plus-size women to help reduce the frustrations faced when shopping for fashionable wear.

BBB Fashion is a mobile app that allows plus-size women to shop for fashionable wear and it also allows users to send in their desired fashion sample they would love to purchase.

Problem Statement

According to market research, it shows that nearly 70 per cent of Africans are plus size and yet, only 18% of the fashion wears sold were considered to be plus-size

Not getting proper sizes
Difficult to access quality, fashionable, and trendy clothing items.

Solution

To create a platform that is less ambiguous and strictly for plus-size women
User-friendly navigations that enable plus-size women to shop easily
A feature that allows plus-size women to send in desired clothes samples to be purchased

Target Audience

Characteristics of users who are most likely to be interested in the App

Age group: 16 - 45
Cloth size: 18 - 32
Sex: Female
Country: Nigeria