This role isn't right for everyone. I wrote this to give you more confidence that either:

  1. this role isn't for you

or

  1. perhaps this is what you've been waiting for

First, what are we working on at Rise?

Helping people become better sleepers.

Why? Imagine I told you there was a drug that you could take, and if you remembered to take it most days you'd live longer; you'd be protected against the major chronic diseases; you'd be less likely to die from cancers, neurodegenerative disease, and metabolic disease.

Not only that, but within days of taking this drug, your cognitive and emotional skills would improve; you'd be more empathetic, positive, focused, insightful and creative; you'd learn better and have an improved memory; anxiety and depression would decrease.

Also, your body would function better; you wouldn't get sick as often; your skin would look healthier; your metabolism would increase; you wouldn't crave unhealthy snacks as often.

At this point, you should be skeptical.

I was too.