做良好的溝通者, 一定要學習如何說故事。但在今天的單元, 就讓我們跟HBO著名影集Sex in the city 學習更生動的故事技巧。

EP. 28 Daniel Pink’s Pixar Pitch -

The problem you want to fix with the new product or service

Introducing the new product or service

The key benefits of the new product or service

The most important benefit

SATC

Applying Pixar pitch story telling method

Set up the theme of the episode in the beginning

Narration by Carrie to point out the ironies, plot twist, challenges

Finally come up with insights based on characters’ development