Full-Time

About Mobbin

Mobbin is on a mission to inspire & empower the world to design better digital experiences.

Currently, product designers painstakingly screenshots well-designed apps on the app store to learn how the best apps are being designed. To simplify that tedious process, we have built the world's most extensive app design reference library that helps product designers find relevant design inspiration and references in significantly less time and effort.

Founded in 2018, we've grown to over 100,000 MAUs and over 450,000 sign-ups through word of mouth and organic growth with a Product-Led Growth (PLG) approach. Today, Mobbin is used by most design-forward companies and startups, including Duolingo, Revolut, Headspace, Work & Co, Blinkist, Linkedin, and more.

We are looking to hire our first marketer and build our GTM motion to scale our product to $10M ARR and millions of UI/UX designers.

Read more about who we are 📖

About the role

We're looking for marketing hire #1 to build the foundation of the marketing team. You will establish and expand Mobbin's presence across channels at every customer journey stage.

This role requires someone who can get shit done and trail-blaze various new experiments to figure out what works and does not. Responsibilities include, but are not limited to:

• Unlock new growth channels through rapid experimentation.
• Actively track the performance of growth loops/channels and work on optimizing them through experimentation.
• Understand the users' journey throughout the marketing funnel.
• Develop messaging and positioning for Mobbin's product and service.
• Interview happy customers to create inspiring customer success stories and data-driven case studies.
• Help build a scalable content marketing engine that balances brand, quality, and customer needs; drive new insights for content and strategy to deliver value for Mobbin's customers and prospects.
• Establish marketing automation and triggers to engage and convert prospects and users across the user journey using transactional, promotional, and educational content strategies.

About you