(Full-time & Remote)
We are looking for a passionate individual who is excited about working on groundbreaking technology that has helped over 3.5 million users connect worldwide.
In this position, you will be responsible for growing Salams worldwide with a focus on English speaking markets using our paid media channels. You will be a key member of the marketing team while making a positive impact on the Muslim community. You should be very organized with a good pulse on how to reduce CPA and drive ROAS for a mobile app.
Salams is a fast-paced start-up. Month-to-month activities can change drastically; to succeed in this role, flexibility and proactiveness are critical.
What You'll Do
As a fast-paced, growing startup, we're looking for a Paid Acquisition Specialist who is responsible for driving. This includes:
- Manage ad campaigns across various online and offline channels, optimize our spend, drive key acquisition metrics and profitable growth
- Lead experimentation, audience building, gain valuable customer insights, analyze results and implement new findings
- Apply an attribution model and ensure the conversions are tracking correctly; must have knowledge in MMP’s, iOS and Android tracking differences and implementation of SKAD networks
- Responsible for creating ad creative on a monthly basis; to lead creative projects as well as partner with in-house creative teams, communicate creative successes and failures and refine asset roadmapping
- Present learnings to our senior leadership team and influence decision-making at a company level
- Support on other functions within the marketing department; this can include social media support, email marketing, events, influencer marketing and more.
Who You Are:
- You have a competitive spirit and strive to develop true expertise in your craft
- You pride yourself on your attention to detail, nothing gets past you