Team Goals and Business Objectives

Enable customers to see relevant digital commerce metrics within Commerce.

Background and Strategic Fit

Showing dashboards is expected within a digital commerce platform of any size.

Assumptions

Business

Technical

User Stories

Channels

  1. Channel KPIs (Plain Numbers) and Channel Sales Over Time (Bar Chart) There should be a timeframe selector which allows filtering by today, week, month, and year; it would be nice to allow users to compare the current timeframe against the previous period (e.g. compare this week's metrics to the previous week). It would be nice to show the percent increase or decrease of the KPI over the previous period while the user is comparing the current timeframe against the previous period. This is all scoped to the channel that the user is viewing.
    1. Sales (Currency)
    2. Number of Orders (Number)
    3. Average Order Value (Currency)
    4. Sales Over Time (Bar Chart)
    5. Number of Products (Number)

Catalogs

  1. Channel KPIs (Plain Numbers) and Catalog Sales Over Time (Bar Chart) There should be a timeframe selector which allows filtering by today, week, month, and year; it would be nice to allow users to compare the current timeframe against the previous period (e.g. compare this week's metrics to the previous week). It would be nice to show the percent increase or decrease of the KPI over the previous period while the user is comparing the current timeframe against the previous period. This is all scoped to the catalog that the user is viewing.
    1. Sales (Currency)
    2. Number of Orders (Number)
    3. Average Order Value (Currency)
    4. Sales Over Time (Bar Chart)
    5. Number of Products (Number)

Product Details

  1. Product KPIs (Plain Numbers) Show statistics about the products' performance in the last 30 days as well as a comparison to the previous 30 day period. I am envisioning a primary KPI with a secondary KPI right under it to save space.
    1. Units Sold (Primary, Number) and Sales (Secondary, Currency)
    2. Unique Orders (Primary, Number) and Average Quantity (Secondary, Average quantity per order)
    3. Average Price (Number, average revenue per product)

User Interaction and Design