Alexandria Ohlinger is a growth strategist, keynote speaker, and three-time founder who helps business leaders transform disjointed marketing and sales efforts into one high-performing, AI-enabled revenue system. She is the creator of the SPARK System™, a framework used by leaders across industries to unify teams, optimize execution, and scale with clarity.
With nearly two decades of experience leading growth strategy across 40+ industries and global markets, Alexandria has:
- Generated over $500 million in revenue through systems-first sales and marketing strategies
- Led global brand initiatives for franchises like Hot Wheels, Star Wars, WWE, Disney Princess, and Warner Bros.
- Scaled both startups and enterprise brands across North America, Asia Pacific, and Europe
- Today, Alexandria leads Leadway, a strategic advisory and education firm that equips business owners, operators, and executive teams with the tools, structure, and smart AI workflows they need to unlock growth.
Expertise & Impact
- Revenue System Design: Helping organizations break down silos and build a unified engine across marketing, sales, and customer experience
- AI as Execution Power, Not Distraction: Teaching teams to use GPTs and intelligent agents to improve content, campaigns, and conversions
- System-Driven Growth: Turning chaotic, ad hoc activity into repeatable, scalable results
- Executive Alignment: Supporting cross-functional leaders in getting on the same page around metrics, messaging, and strategy
Alexandria’s insights have been featured in Entrepreneur, Authority Magazine, and Thrive Global, and her sessions are known for blending sharp strategic thinking with real-world, ready-to-implement takeaways.
- Aligning marketing initiatives with sales objectives to maximize ROI
- Scaling marketing operations to support business growth
- Applying AI to improve marketing performance and decision-making
Education
- MBA, University of Southern California (USC)
- Bachelor's in Business Administration, University of Arizona