User Research Playbook for B2B Products

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This template is composed of a planner, a tracker, a mini sales pipeline plus written content that, when used together, will help founders and indie hackers with the following:

- How to break the product-market fit problem into hypotheses to test

- How to drive your user interviews to uncover real learnings.

- When to pivot your product/feature and how.

- How to talk to users to avoid “fluff” and empty promises.

- How to treat customers who say “no” to you as a win.

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