<aside> <img src="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/89513ebe-e825-4628-b9a2-fbcd9ce39f7a/setting.png" alt="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/89513ebe-e825-4628-b9a2-fbcd9ce39f7a/setting.png" width="40px" /> In the initial few seconds of a video, a hook creates interest and informs your viewers why they should NOT scroll. Use these tried-and-true hooks and call-to-actions in your content.

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Hooks & Opening Lines


<aside> <img src="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/196fd883-c27f-4bdf-a032-42121e1de587/Arrow.png" alt="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/196fd883-c27f-4bdf-a032-42121e1de587/Arrow.png" width="40px" /> Combine these phrases into your Reels/TikTok videos, article headlines, Instagram captions and more!

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Quick Summary Hooks

<aside> <img src="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/c0332dd8-627b-432f-873a-6bedaeb1f799/star_(1).png" alt="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/c0332dd8-627b-432f-873a-6bedaeb1f799/star_(1).png" width="40px" /> These are excellent for boosting views and bringing viewers into your world.

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Strange but effective ways to [solve a particular problem]

Let me introduce myself...

Check out this sneak peek of [a new product you are launching]

The easiest & most accessible way to get started in [niche]

I have something to share about [niche] that I’ve been meaning to talk about… For a positive statement, share why this is good for your industry For a negative statement, provide a solution that can help the situation