Reuty: A Beauty App Putting Transparency First

Reuty, founded by Joy Yuan, is a new beauty review site/community app.
The app uses AI to identify skin needs. Their “AI Genie is, trained on millions of face and skin images, accurately evaluates users’ facial skin with over 10 beauty indicators, providing customized skin concern remedies, beauty tips, and product recommendations.”
They offer a product rating system: “Scientifically-based product analysis and easy-to-navigate ingredients safety scores along with 100% user-generated reviews to empower users to make the best purchasing decisions**.”**
They also offer a smart search engine: “Serves as an information aggregator that gives personalized, effective solutions to users’ skin concerns with deep machine learning algorithms and the support of its robust database.”
Reauty offers products across the cosmetics space including hair, skin, and nails.
Overall the app sounds very similar to Mira.AI...and also faces similar challenges when it comes to scaling.

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