<aside> ⬇️ Quick downloads of all logos

</aside>

Here we’ll cover some basic rules about how to apply and use our logo. But when in doubt, check with the design team. Our logo consists of a wordmark. A full-colour logo should be used wherever possible.

Primary Mark

For most applications, use a simple black mark with a blue degree over a solid background.

sherpa-logo-onwhite.png

sherpa-logo-onwhite.svg

sherpa-logo-onwhite.eps

sherpa-logo-onwhite.pdf

sherpa-logo-ondark.png

sherpa-logo-ondark.svg

sherpa-logo-ondark.eps

sherpa-logo-ondark.pdf

Secondary Marks

These secondary marks can be used when our primary full-colour mark is not possible to use or is too large for an application.

White logo on dark backgrounds

sherpa-logo-allwhite.png

sherpa-logo-allwhite.svg

sherpa-logo-allwhite.eps

sherpa-logo-allwhite.pdf

White symbol on dark backgrounds

sherpa-symbol-ondark.png

sherpa-symbol-ondark.svg

sherpa-symbol-ondark.jpg

sherpa-symbol-ondark.eps

sherpa-symbol-ondark.pdf

Black logo on white backgrounds

sherpa-logo-allblack.png

sherpa-logo-allblack.svg

sherpa-logo-allblack.eps

sherpa-logo-allblack.pdf

Dark symbol on light backgrounds

sherpa-symbol-onwhite.png

sherpa-symbol-onwhite.svg

sherpa-symbol-onwhite.jpg

sherpa-symbol-onwhite.eps

sherpa-symbol-onwhite.pdf

Our Tagline

For most applications, use a simple black mark with a blue degree with a tagline over a solid background whenever possible. In cases where there is limited space, clarity is important.

White logo and tagline on dark backgrounds