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TL;DR
Add your health solution to Health List, an AI-powered discovery layer for consumer health and wellness. By completing a short profile, your product will be matched more accurately with people actively searching for tools like yours. It’s free, quick to complete, and ensures your solution is matched with the right people, for the right reasons.
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Globally, people are actively seeking solutions to prevent illness, manage their health, and live fuller lives, often outside traditional clinical care. Consumer health and wellness is a growing movement defined by a self-directed, holistic approach to physical, mental, and emotional wellbeing.
But online search wasn’t built with health in mind.
People are looking for tools to manage hormonal shifts, track symptoms, or support chronic health conditions. But instead of clarity, search results are shaped by ads, algorithms, SEO tactics and shallow metadata, making decision-making slow, frustrating, and hit-or-miss.
For brands, visibility is even harder. Platforms like Google and Meta weren’t designed for health. Ads are restricted, keywords are flagged, categories are too broad, and algorithms make reach unpredictable.
Many consumers are now turning to AI search tools like ChatGPT and Perplexity for recommendations. But even the smartest AI is still hit-or-miss, pulling from scattered mentions, marketing copy, and reviews rather than complete, structured product data.
That means discovery is patchy. It often overlooks or underprioritizes details like:
For travel, there’s Tripadvisor.