Business, Marketing and Growth in Turbulent Times

Let's tackle this together 💪🏼

A central hub for the best resources for marketing and growth during rough times. Designed to bring together the most actionable advice (and keep adding to it).

- curated by GrowthBay.ch

Video Podcast with Swiss

Founders & Marketers

Stories and strategies from the trenches

• #1 Interview with Silvan Leibacher
• Founder Leibacher Biber Manufaktur
• #2 Interview with Herbert Bay
• Serial Entrepreneur, Board Member iFolor
• #3 Interview with Florian Laudahn
• CMO at farmy.ch
• #4 Coming next: Interview with Andri Silberschmidt - Founder Kaisin.ch, FDP Nationalrat fighting for startups and SMEs

Top marketing & sales reads

A collection of guides and best practices

• Marketing and Growth in Uncertain Times - a collection of best practices on how to think about growth in difficult times
• Social Media Management in Times of Crisis - Buffer's well written guide on how to show leadership and empathy on social media
• How to manage a work-from-home sales team - Tactics for sales teams to remain effective working remotely.
• Best Practices from the German Startup Scene - a Google Doc full with helpful examples and resources
• Herbert Bay's Coronavirus survival guide for startups - 15 options to bring your startup through a crisis
• How to communicate in turbulent times - Ogilvy's in-depth white paper on crisis communication
• Reforge Webinars: Growth in Turbulent Times
  • Founder / CEO Edition
  • B2C Edition
  • B2B Edition

Keep the business running

Top company responses to COVID19

Infos on Swiss temporary work regulations and debt financing

• ☝️Important: Survey on bridge loans for startups from the parliamentary startup task force - share your experience in regards to your bridge loan applications with banks
• Swiss Gov: Überbrückungskredite für Unternehmen - debt financing options from the Swiss government