Branding guidelines give everyone inside or outside your organization a document to reference if they have a question about using your brand colors, fonts and more.


At Product People we like minimalism, we think the font we use, Red Hat Display is a great example of effective simplicity.

Font Presentation (and download)

ALWAYS use the Product People font Red Hat Display unless you are using the client’s font and branding. We’ve chosen this on purpose so that’s it’s available in the default fonts from Google Docs:


Color Palette

The yellow comes from Product People Logo. The Blue is used for our presentation on this grey background. Here's the HEX:

Logo Variations

Product People Logo + Brand Name

Product People Textless Logo

Our Designs