Flam is building the world's first social network through an enriching AR experience. We’re on a mission to build a platform that seamlessly harmonizes virtual and physical realities and provides a platform for people to live, create, and socialize in the most immersive and engaging ways.
With our proprietary image recognition, AI mocap, and avatar tech, we are democratizing 3D AR content creation and camera-first consumption at scale.
We are a high-energy and fast-moving team with a clear focus on creating never seen before experiences. We’re is backed by marquee investors - Silicon Valley Quad, Inventus Capital Partners, 9Unicorns, Kwaish Ventures, and a handful of angels.
Eligibility - An individual with a minimum of 2+ years of professional social media management experience. Candidates willing to join as soon as possible are given priority. You need to understand the Gen Z mindset, their life truths and all sorts of trends - offline and online - relevant to them. Your knowledge and understanding of different elements of pop culture - tech, music, movies, art, fashion, social causes etc. will be a key differentiating factor. They will help you stand out among others.
Your key task lists:
- Craft our social media strategy, which will include building month on monthly content calendar, execution and deployment
- Evolve and optimize the look & feel and tone of voice of our social media channels to fit our brand positioning and narrative.
- Translate current social media trends into content for our social channels Instagram, Twitter, LinkedIn, Pinterest, Youtube, short format video platforms etc.
- You grow the awareness for our platforms and drive engagement for our brand by using influencers and partnerships and executing UGC-driven campaigns.
- Set the right goals and messaging for our social channels and campaigns, define and measure KPIs, and report and optimize on them
- Keep an eye on new and rising social media channels, analyze the brand fit and run first tests.
- Lead our social media team to develop further, plan and coordinate social media activities, including community management and customer support
- Amplify campaigns into our social media presence
- Plan, manage and execute within project budgets, manage contracts and POs
- continually pushing creative benchmarks and promoting new ideas in the team. Lead overall social media content
- marketing strategy for the brand, including marketing approach, target audience, positioning, and building, development, and execution of our marketing campaigns
- lead brand association campaigns on social media channels - insight building, ideation, execution
- ORM - You work closely with the CRM team and make sure that the brand tonality and language are maintained across channels while responding to community member comments
- Work together with Brand, B2B and Performance marketing as well as other departments and partners if and when required