1. Start today. Start Now. You are never too late to start
  2. Don't overthink it. Don't try to perfect it
  3. In the beginning, perfectionism is an enemy
  4. Don't stress too much if your initial engagement is low. You just need a handful of true believers to support you.
  5. Schedule your content to be consistent. But make on the fly content too.
  6. Have a compelling lead magnet for people to subscribe to your mailing list.
  7. And lastly, don't be spammy.

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