Are you ready to start using this awesome template narrow down your brand’s strategy? Click the Duplicate button in the upper righthand corner and get started with this awesome template!

This Is Me (And My Business)

Below are questions about you, your business, and your target audience. This is a great starting point when it comes to figuring out your brand’s strategy.

• What do you do?
• How long have you been in business?
• What is it you sell?
• How would you describe yourself?
• What tv character do you think best describes you?
• What drink do you think best describes you?
• Who is your target audience?
• What is their age?
• What is their sex?
• What is their income?
• What do they do for a living?
• What is their education history?
• What is their lifestyle?
• What are their purchasing habits?

Talk to Me, Goals

Next, let’s talk goals and values- both for yourself and your business.

• What do you want to accomplish with your brand?