<aside> 👉 This is a sanitized version of the project management template the team at The Futur uses to prelaunch digital products. All of the specific/detailed information has been removed, but feel free to use this structure to manage any team effort that requires coordination. All suggestions are in italic.


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Product Information

Contents: Describe what is included in the product here, so the team can reference this in the future.

Full price:

Prelaunch Price:

Goal: Set a quantity goal for the prelaunch period.

Minimum: Set a prelaunch minimum: if you don't make the goal, don't make the product.

Progress: Keep updating your progress toward the goal.


Graphic Assets

Sales Page Copy

Sales Email Copy


Basic Schedule

Sometimes it helps to just list the important internal dates. You can add more specific information to the calendar below.

Jan 1 — Prelaunch Begins

Jan 2 — Deadline to get bonus

Jan 3 — Bonus material drops

Jan 4 — Early Bird Pricing ends

Jan 5 — Product Drops

PreLaunch Event Calendar


Tasks & Assignments