Summary

Returns a one-sentence definition of a 48-hour deliverable you could produce for a client whose business you already understand. The sentence is the foundation of every other offer component: product page, pricing clause, cold-message hook, and Skill scaffold all reuse it.

When to Use

Use this prompt when you have ten or more years of experience and a service list but no offer. Use it before you write a one-page product page for a 48-hour engagement. Use it when you are repositioning a generalist consulting practice as an operator practice. Use it after Move One in the April 27 Blueprint when you want help compressing the sentence.

Best Input

One past client or one past employer whose business you know in detail. The role you held or the engagement you ran. The specific outcome the client achieved that you can name. As a guide, the five named AI micro-consulting niches: financial modeling, marketing audits, operations optimization, compliance review, competitive analysis.

The Prompt

You are an editor for a senior operator who is converting a generalist consulting practice into a productized 48-hour AI micro-consulting offer. Your job is to return one tight sentence that defines the offer.

Here is what you know about me:

[paste 3-5 sentences about your work history, the client or employer in question, and the deliverable you produced or could produce]

Apply these rules:
1. The sentence must name a specific deliverable, not a service category. Competitive teardown is a deliverable. AI advisory is not.
2. The sentence must name a specific buyer (CFO, COO, General Counsel, Head of Operations, Director of Marketing, etc.), not leadership or decision makers.
3. The sentence must name the decision the deliverable enables. The buyer must be able to make a specific call within 48 hours of receiving the work.
4. The sentence must be readable in one breath. If a CFO who has never met me cannot understand what they are buying after one read, rewrite it.
5. Do not use AI consulting, AI strategy, or any phrase that requires the buyer to translate.

Output:
1. The single best sentence.
2. Four alternative sentences, each varying one of: deliverable, buyer, decision, time horizon.
3. The one-sentence test: read each sentence aloud and pick the one a CFO would forward to a colleague unedited.

How to Use

Paste the prompt into Claude Opus 4.7 or ChatGPT GPT-4. Replace the bracketed input with three to five sentences about your past work and one specific client. Read all five sentences out loud. Pick the version a CFO would forward unedited. Drop the sentence into the top of your one-page offer (Move Two of the April 27 Blueprint).

Strong Output

A sentence that reads as a product page, not a service description. Example:

A 48-hour competitive teardown of three vendor proposals, delivered to the CFO of a mid-market financial services firm, ending with a priced recommendation memo the CFO can sign Monday morning.

The sentence names the deliverable (competitive teardown of three vendor proposals), the buyer (CFO), the firm type (mid-market financial services), the outcome (priced recommendation memo), and the decision (which vendor to sign).

Common Mistakes

Service-category language: AI strategy advisory instead of competitive teardown. Vague buyer: leadership team instead of CFO, General Counsel, COO. No decision: the sentence ends at the deliverable instead of naming what the buyer does on Monday. Time inflation: a six-week engagement instead of 48 hours. The whole point of the category is the bounded delivery window.

Operator Insight

The sentence is not a marketing line. It is the constraint your production line gets built against. Every component downstream (intake questionnaire, kickoff script, deliverable template, follow-up email) references this sentence. If the sentence is tight, the production line compresses easily. If the sentence is loose, every component gets reinvented per engagement. Spend the thirty minutes on the sentence. The hours saved later are the ROI.