Objective 3.1

Develop Tor user personas as a tool to understand users’ contexts and mental models.

https://gitlab.torproject.org/tpo/ux/research/-/issues/9

Persona is a tool that represents the needs, thoughts, and goals of the target user. We created personas because they help us to drive human-centered design processes. In joint work with the Community Team, we have been working on collecting and mapping real user stories and finding patterns across them. It is how our Personas emerged from our in field research.

The extension of Tor Personas focused on censored users profile has been developed supported by the research made in the field by the researcher Babatunde Okonuye. His work examined the use of Internet censorship circumvention tools in Cameroon, Nigeria, Uganda, and Zimbabwe, four countries in Africa with varying degrees of Internet censorship, including Internet bandwidth throttling, social media app restrictions, and website blocks. Interviews were done with 33 people, including students, civil society members, people in business, and teachers, revealing how communities mobilized to defeat censorship.

Personas are a living tool. We will continue reflecting on them during our design process to make sure that we empathize with real users on our technical decisions.

<aside> πŸ“Œ Future work involves create personas for an activist in HK and a young professional in India based in our user interviews on bridges.

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πŸ‘€https://gitlab.torproject.org/tpo/ux/research/uploads/ddf7340a9630bdd3edc37b1c4caefd32/Tor_Personas_Extension_-_Felix.pdf

πŸ‘€https://gitlab.torproject.org/tpo/ux/research/uploads/155d18edaeebc8be77b085288eac8170/Tor_Personas_Extension_-_Ifeanyi.pdf

πŸ“Ž

https://research.torproject.org/techreports/icfp-censored-continent-2020-07-31.pdf

<aside> β›” Sensible information, don't share: https://nc.torproject.net/apps/files/?dir=/UX/User Research/2020/S30&fileid=47579

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