Campaign Implementation Strategy

Phase 1: Profile Optimization

• Professional headshot
• Clear value proposition in headline
• Industry-relevant experience
• Social proof in recommendations

Phase 2: List Building

• Use broad searches initially
• Target relevant industries
• Mix of seniority levels
• Geographic focus

Phase 3: Warm-Up Sequence

• View their profile
• Like recent posts
• Follow their updates
• Wait 2-3 days before outreach

Phase 4: Connection Requests

• Send 20-30 per day (LinkedIn limits)
• Use templates but personalize
• Track acceptance rates