<aside> 💵 Global numbers — February 15, 2023
Q4 Total/Closed Won: $100M
Q4 Goal: $120M
</aside>
| Term | Definition |
|---|---|
| API/Integration | Customer purchased because of access to API or specific integration. |
| Distributed team | Customer purchased to connect distributed team. |
| Ease of use | Customer purchased because their teams love the customization and the way our software works. |
| Tech consolidation | Customer purchased because they are looking to reduce the number of tools they use. |
| Term | Definition |
|---|---|
| Budget constraints | Customer did not purchase because they could not find or allocate budget for the project. |
| Competitor | Customer did not purchase because they went with another competitor. |
| Unresponsive contact | Customer is not getting back to us, closing out opportunity. |
| Product features | Customer did not purchase because they require specific features we currently do not offer. |