Most LinkedIn outreach fails because it's essentially cold calling strangers. But second-degree connections change everything:

• Instant credibility - You share a mutual connection
• Higher acceptance rates - 50% vs. 15-20% industry average
• Exponential network growth - Each new connection opens their entire network
• Quality relationships - People are more likely to engage meaningfully

https://youtu.be/FbDM_FlCDIQ?si=PE3Q4_T4Bfm7cAFk