What your reply assistant should include

Before you build it, map out your situations. These are the scenarios your assistant needs to handle.

Core reply types

• Interested / yes / tell me more
• What's the price?
• Send me a case study / details
• We use a competitor
• Skeptical / not convinced

Follow-up sequences

• Follow-up 1 — gone quiet
• Follow-up 2 — add an offer or hook
• Follow-up 3 — soft close

Next steps

• Prospect sends a calendar link
• Include a teammate in the next reply
• Time confirmed / booked

Add or remove based on what you actually deal with. The point is to map every situation you encounter into a named scenario.