- Falling prey to not adding enough value: Not being helpful and just sending out links + promotions. Creating useless tweets* and not being consistent.
- Consistency over quantity over quality.
- Bring spammy.
- Being too focused on follower count and other vanity metrics. Not creating and sustaining friends.
- Not being kind: Being hateful and full of resentment. Otherwise trolling.
*This doesn't mean that you shouldn't be authentic
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