A trend is complicated to explain.

By definition, a trend 📊 is...

A general direction in which something is developing or changing. - source

What does it mean really?

A trend can be

Trends are almost unpredictable

"Thousands of entrepreneurs think that trends are easy to bypass. Only a few actually crack it and when they do, it's too late. Welcome to the circle of Life. Is it chance perhaps?" - Will Smith

In order to crack THE PERFECT TREND, we use APIs to scroll around data intelligences with 3 categories:

📈

🔥 trends, ⚖️ +>-

📉

🧊 trends, ⚖️ +<-

📊

Emerging trends

Should you start predicting the future of trends?

A trend can be when something (or someone) increase 📈 or decrease 📉 through time.

Regardless of the negative and/or positive impact of the trend in the market.

• Covid19 is 📈 , Sustainable wood 📈 , Art Deco 📉 .

A trend can look like a not a straight line 〰

You should install Trends Everywhere if you interested in talkimg about trends.

A trend can represent: think of PESTEL 🌍

• A product emergence - ex. A bag vs. A purse vs. A suitcase
• A service - ex. Ecommerce vs. Marketplace
• A certain style of product - ex. Smart TV vs. TV
• A business model - ex. SaaS vs. Ecommerce
• A customer type / persona - ex. millennials
• A consumer behavior - ex. WorkfromHome
• A new tech - ex. Blockchain
• A political movement - ex. Black community

A trend can be calculated through 🧐

• Number of search (Google Trends)
• Number of visits or clicks (on any kind of website)
• SM posts (Reddit, Instagram, Twitter,...)
• A complicated algorithm - generally created internally
• Another kind of API - connect a website to your database (giving access to)

Source 🕵🏻‍♂️

The 3 M's of Trends