- naye potential customers ko dhundna, unka interest create karna aur number store karna taake future mein unko customer banaya jaa sake.
- steps:
- audience identify karo : right keyowrds
- attention grab karo: through hooks etc.
- interest create karo
- contact capture karo
- leads ko nurture karo
- sales k liye ready karo
understand the system thouroughly by asking logical questions, and reasoning. if someting is not working , you might be doin gsomething wrong.
Lead: someone interested in buying your product or service and you have his/her contact details.
In business terms, a system which you grabs attention, create interest and get contact details. potential buyers ko systematically busines mein laana.
Lead is someone who have conteacted the business, prospect is someone who is interested and ready to buy, and customer is someone who has paid money.
- bridge/combination between marketing and sales. both marketing and sales are used in lead generation.
- we do lead generation online or offline.
- lead generation is fuel for businesses. zyade leads mean zyada business. stable leads means predictible growth.
- lead generation controls success of business. someone who controls sales , controls business growth.
- best in networking, cold outreach. sales people are the most valuable.
- skills + results. not just skills, bringing in results is very important.
- industries that pay good money to lead generators:
- real estate
- consulting
- coaches
- SAAS
- medical & dental