Ignoring impact becomes an increasing risk over time. Uncaught net-negative impacts continue to grow with the company, sometimes in non-linear ways. The longer they go unaddressed, the more entrenched the sources of those impacts can become, the greater the costs of resolution, and the greater the chance of 'sudden' exposure and damaging crises. Similarly, missing impact-informed opportunities can slow innovation and adaptation relative to competitors, and the lost opportunity to develop impact management capacity can compound these disadvantages.
<aside> 👉 Explore the rest of the FAQ: What is impact and why should I think about it? What are the benefits of understanding and managing impact? What are the drawbacks of paying attention to impact? Should I incorporate as a Benefit Corporation?
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