Hi, I'm Deborah – I’m a versatile, results-driven professional with experience across Customer Success, Operations, Virtual assistance, and Freelancing.
With a background in community health, Health-tech and a hands-on approach to problem-solving, I help startups and small businesses grow by creating systems that are clear, efficient, and human-centered.
This portfolio is a curated snapshot of the work I do — built to show how I think, execute, and deliver impact.
📍 Lagos, Nigeria | 💻 Freelance/Remote Work | ✉️ umeakudeb@gmail.com
🔹 Customer Success Management
🔹 Onboarding Journey Design
🔹 Client Relationship Support
🔹 SaaS Process Mapping
🔹 Operations & Project Support
🔹 Virtual Assistance
🔹 Email Marketing
🔹 Social Media Management
| Project Title | Category | Overview | Key Tools | Links |
|---|---|---|---|---|
| 🧭 Customer Onboarding Journey (Organix) | Onboarding · Customer Success | Designed a 9-step onboarding journey combining automation + CSS actions to boost engagement. | Draw.io, Canva, Notion, Goggle Docs | 🔗 See here |
| 💬 Feedback Loop + Retention Optimization (Organix) | Retention · CX Strategy | Built a feedback system and user tagging logic to reduce churn and improve segmentation. | Google Forms, Google Sheets, Gmail, Zapier | 🔗 See here |
| 🎯 Client Relationship Management Upgrade (Share) | CRM · Strategy | Designed a lightweight CRM system to support users of Share’s decentralized internet network. Focused on onboarding, automation, and early feedback — built to work fast, scale smoothly, and improve user experience from Day 1. | Google Forms, Google Sheets, Docs, Canva, WhatsApp | 🔗 See here |
| 📊 Success Metrics & Reporting System (Share) | Reporting · Process Design | Built a dashboard to track onboarding completion, churn risk, and user health scores. | Goggle Sheets, Notion | 🔗 See here |
| Email Marketing & Retention Strategy (SwiftFund) | Email Marketing · Customer Retention · Content Strategy · Fintech | Designed and executed a full-funnel email and retention strategy to drive user activation, upsell engagement, and brand awareness for a fintech platform. | Mailchimp, Google Docs, Google Sheets, Canva, OneSignal, Notion | 🔗 See here |
| ⚙️ Virtual Assistant Ops Setup for Solo Founder. | Virtual Assistance · Operations | Streamlined business operations, created workflows, and automated recurring tasks. |
Customer Success Tools
Project & VA Tools
Design & Process