Executive Summary

Overall Status: RED (critical issues found)

This audit uncovered a critical indexing problem: 11 practice area and location pages are set to "noindex" in RankMath, blocking them from Google entirely. These include the truck accident lawyer page, Lexington location page, pedestrian accident, hit-and-run, rideshare, and several others. AI visibility is weak across non-branded queries, with the firm cited in only 1 of 10 Perplexity searches. Sitemap health is solid (754+ URLs, all recently updated). Competitor landscape shows Gladstein, Dolt Thompson, and Hughes & Coleman ranking above us for the primary "car accident lawyer Louisville" keyword.


CRITICAL: Noindex Pages (11 pages blocked from Google)

These pages have robots: follow, noindex set in RankMath:

  1. /practice-areas/truck-accident-lawyer/ - Primary practice area, high CPC
  2. /practice-areas/truck-accident-causes/ - Hub page
  3. /practice-areas/semi-truck-accident/ - Dedicated semi-truck page
  4. /practice-areas/pedestrian-accident/ - Practice area
  5. /practice-areas/hit-and-run/ - Practice area
  6. /practice-areas/uber-lyft-rideshare-accidents/ - Growing practice area
  7. /practice-areas/bicycle-accident/ - Practice area
  8. /practice-areas/atv-accident/ - Practice area
  9. /practice-areas/moped-accident/ - Practice area
  10. /practice-areas/insurance-bad-faith/ - Secondary practice area
  11. /locations/lexington/ - Key secondary market

Additional issue: The truck accident page has a broken title tag ("Sam Aguiar Injury Lawyers | Official Site") and missing meta description.

Fix: Set all 11 to "index, follow" in RankMath. Fix truck page title/meta. Submit all to IndexNow.