We Recorded VCs’ Conversations and Analyzed How Differently They Talk About Female Entrepreneurs by Malin Malmstrom, Jeaneth Johansson, and Joakim Wincent

Source - https://hbr.org/2017/05/we-recorded-vcs-conversations-and-analyzed-how-differently-they-talk-about-female-entrepreneurs?referral=03759&cm_vc=rr_item_page.bottom

TL;DR - Stereotypes portray women as less competent entrepreneurs when compared to men.

Helpfulness - 4

Topic Tags - Women in VC, bias, Stereotype, statistics, visual

Questions answered:

What disadvantages do women face when fundraising?
What is a government venture capital?

Summary:

The study was conducted in Sweden, through their government venture capital. Government venture capital has the goal of creating jobs and achieving other nation-building effects.
In Sweden, a third of companies were run by women, but only 13-18% of the government venture capital was given to women.
stereotypical beliefs about men and women reinforced that men were better entrepreneurs, being described as “assertive, innovative, competent, experienced, knowledgeable, and having established networks.”
For women: “VCs questioning their credibility, trustworthiness, experience, and knowledge.”
When a man is young, it showed potential, but when a woman is young, it meant she was inexperienced.
Aggression was praised in men but meant immaturity and emotionalism from women.
On Average, women received 25% of the funds they applied for, while men received 52-53% of the funds.

[<https://lh5.googleusercontent.com/VTY7SECM88gymWUCNUWhcnif-bJeOwR3NvUCNRgIm09uyBADnhUMPEa_ZxG2SU7QyLtTq1VErXacpJgxH7V5uNBUh2XrZQSppduEm8xaKGzFsBOeaQpNJbeuvW648rcLxCs_OY4g>](<https://lh5.googleusercontent.com/VTY7SECM88gymWUCNUWhcnif-bJeOwR3NvUCNRgIm09uyBADnhUMPEa_ZxG2SU7QyLtTq1VErXacpJgxH7V5uNBUh2XrZQSppduEm8xaKGzFsBOeaQpNJbeuvW648rcLxCs_OY4g>)