Conversion Hooks (Direct Purchase Intent)

Use when product is visible early + link is pinned

1. “Wait—don’t get a new piercing without this…”
2. “I almost ruined my new piercing until I found this…”
3. “If you’re getting pierced, you NEED this aftercare routine”
4. “This is the only thing I use on my fresh piercings”
5. “Stop using that on your piercings—use this instead”

Pain + Problem Hooks (Best performing for aftercare)

1. “Why no one tells you this about new piercings…”
2. “The biggest mistake people make after getting pierced…”
3. “If your piercing isn’t healing, watch this…”
4. “I wish I knew this before getting pierced…”
5. “This is why your piercing still hurts 👀”

Transformation / Glow-Up Hooks

1. “From fresh piercing → fully healed (here’s what I used)”
2. “Day 1 vs Day 30 of my piercing…”
3. “Healing my piercing the right way this time…”
4. “The difference proper aftercare makes 😮‍🔥”