Purpose

Use AI to speed up content creation while keeping your unique voice, perspective, and personality. Stop publishing content that sounds like every other AI-generated post.

Scope

This SOP covers how to use AI as a content creation partner for blogs, social media, newsletters, and other written content without sounding robotic or generic.

Applies to any text-based AI tool (ChatGPT, Claude, Gemini, etc.).

Procedure

Step 1: Understand what AI should and shouldn't do

AI is good at:

• Generating first drafts
• Creating outlines and structures
• Brainstorming ideas
• Expanding brief notes into full content
• Repurposing content into different formats
• Research and synthesis
• Editing for clarity and grammar

AI is not good at:

• Original insights or experiences
• Your specific perspective
• Nuanced understanding of your audience
• Stories and examples from your work