OKR: Should you use them for setting goals?

Erika Hall on Twitter

Product/experience vision

UX Strategy: Taking the North Star to the Next Level

The Experience Vision: A Self-Fulfilling UX Strategy

Jobs To Be Done: An Occasionally Useful UX Gimmick - Jared M. Spool - Medium

Consistency in Design is the Wrong Approach - Jared M. Spool - Medium

Emulation Is Not a Product Strategy - User Friendly - Medium

Resources

How to be Strategic - Julie Zhuo - Medium

Jaime Levy's UX Strategy Toolkit

Learning Path: UX Strategy

Learning Path: UX Strategy

The Shortcomings of Making Tactical Decisions (And How To Avoid Them)

Notes on presentations

Jared Spool: Beyond the UX tipping point