• Inbound lead generation

    • lead aapko dhunti hai, content, email, SEO, referral k through.

  • Outbound lead generation

    • when you approach the lead through cold dms, calls , outreach etc. you find the lead and approach

  • Organic lead generation

    • people see you on IG, Linkedin, watch you, take their time, build trust and then approach you.
    • initially slow hota hai lekin long term strong hoti hai.

  • Paid leads

    • fast results through money.

  • Warm leads

    • knows you as follower or email subscriber, trust you and has a problem to solve

  • Cold leads

    • aapko nahi jaante, trust nahi hota
    • cold email
    • cold DM
    • does not know tyat solution to the problem exists.

  • B2B & B2C

    -b2b is slow but high value.

    • b2c is fast and volume based.

  • High ticket vs low ticket

    • high ticket is coaching, real estate etc
    • low tickets is courses, products etc, profit margin kam hota hai lekin bulk mein bechne se profit zyada hai.

  • if you understand lead type, it will help you a lot. if lead was cash cow and their businees was small etc, you will suffer inspite of all the hard work.