Cold outreach works, but then 42% of our 127 booked calls last month came from warm leads.

These were people who had already seen or engaged with our content.

Here’s exactly how we turn comments into qualified sales calls 👇


Step 1: Post Content That Pulls People In

The entire strategy starts with one thing: a post that people actually want to engage with.

Our goal is to create high-impact lead magnet posts that draw 500+ comments. And we use a simple formula to make it happen:

① The Hook

Use numbers or strong claims to grab attention fast. You’ve got 1–2 lines to make someone stop scrolling.

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② The Value

Tell them what they’ll get and why it’s useful — no vague promises.

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③ The CTA

Keep it simple: “Drop a comment and I’ll send it over.”

Low effort = high conversion.

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④ A Visual Tease

Blurred Notion screenshots or a quick scroll-through GIF work wonders to build curiosity.

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