This forecast identifies 3 macro trends shaping founder content in Q3 2025.

I built it by mapping signals from Reddit, Twitter, Product Hunt, and newsletters.

Each trend has content ideas that founders can use to stay relevant and original.

Trend 1: AI Identity Crisis

What I observed is that founders are questioning how much automation is too much.

There’s so much happening in the AI world, from voice clones to auto-content tools, and now audiences are craving authenticity. People are also fed up with the AI-generated content we see on various platforms, so authenticity and showing personality will be a key trend in the coming days.

Founders can show how they still do it themselves. Double down on voice, values, and vulnerability.

Content Ideas:

1. AI can write my posts. But it can’t feel my failures.
2. Here’s what I still write by hand and why.

Trend 2: Borderless Teams, Singular Voice

After the pandemic, remote work has become the new normal. So with all the global hiring, founders still need to centralize vision and values.

Founders can be the “voice of the company” on LinkedIn. Document culture + internal decisions.

Content Ideas:

1. We’re spread across 4 time zones, but one decision rule binds us.
2. How I communicate strategy to a remote team.