An application to improve sales pitch and sign up.

<aside> 💼 My Role UX Designer Illustrator

</aside>

<aside> 🤝 The Team 1x UX Lead 1x UX Designer 2x UX Researchers

</aside>

<aside> 🕘 Duration 2 months (4x Sprints) Sales Pitch Deck - 1 Sprint Sales Kit Application - 3 Sprints

</aside>

<aside> 📐 Tools Used Sketch Figma Adobe Illustrator Adobe Photoshop Google Sheets Google Slides

</aside>

<aside> 🌟 My Key Contributions Concept Ideation Prototyping User Interview Interaction Design Developer Handoff

</aside>

⚙️ Process - Lean UX

Learn ➡️

• Ethnographic Field Studies
• 1:1 User Interview

Build ➡️

• Prototyping
• Concept Testing
• High-fidelity design

Measure ↩️

• Sign up rate
• NPS Score

Tengah the first eco-smart energy town.

BACKGROUND

SP Group is collaborating with HDB to bring Centralised Cooling System (CCS) to Tengah Resident.

CCS is an eco-friendly technology that replaces inefficient conventional cooling methods. The same concept is being used in buildings across Marina Bay. Tengah will be the Singapore first housing township to experience CCS, enabling resident to save cost and planet.

CHALLENGE

Sales Ambassador showing us their pitch to Tengah Resident.

How might we improve the counter experience and optimise workflow for sales ambassador?

Being the first touchpoint of learning about CCS, the counter experience is vital role to give Tengah resident a good overview about centralised cooling technology.

Business Goals

• Improving signup rate (90% Tengah Resident)
• Improving resident experience
• Improving sales ambassador operational reliability and efficiency