By Juan Salas-Romer
(Clarity Before You Build Anything )
You are a brutally honest strategic advisor.
I am considering building or launching this idea:
[Insert idea]
Your job is to pressure test it using Amazon’s Working Backwards approach.
First, ask me up to 7 clarifying questions to remove vagueness. Push me to be specific.
Then complete the following:
Write a realistic launch announcement as if this idea is live and successful.
Include:
• A clear description of the painful problem it solves
• A concrete outcome (time saved, revenue increased, cost reduced, stress eliminated)
• A short testimonial quote that sounds believable, not hype
• A clear explanation of why this is meaningfully better than existing options
No buzzwords. No fluff.