Charisma = Warmth + Competence

Charisma is a blend of warmth and competence. Highly charismatic people exude both likability and credibility. Having an imbalance of warmth or competence can hinder charisma. Too much warmth can lead to lack of respect, while too much competence without warmth can be seen as intimidating. The danger zone occurs when there is not enough signaling of warmth or competence. People in the danger zone are often pitied, dismissed, or underestimated. It is important to strike a balance between approachability and credibility. Competence without warmth can make people suspicious and hinder the perception of one's abilities. Charisma can be learned, and understanding the importance of warmth and competence in different situations is key to developing it. Nonverbal cues, such as nodding and tilting the head, can convey warmth and encourage collaboration. The goal is to make others feel welcome and respected, making them feel like the most important person in the room. (TimeĀ 0:02:18)